Supercharger is an AI-powered marketing platform built by marketers for marketers. It helps marketers go faster, make better decisions, and create sharper work. Unlike other AI tools, we don’t just spit out generic responses —we’ve built in real industry know-how, audience insights, and decades of effectiveness research.

Oh, and we don’t steal your data or use your work to train AI. You own everything you create.

Supercharger is built for marketers, creatives, account teams, and strategists. Whether you work in an in-house marketing department, an advertising agency, as a freelancer, or a brand consultant, our suite of products are for you.

Soon, Supercharger will expand to provide additional tools for production teams and beyond. We have lofty goals, and great ideas deserve great execution.

Supercharger is different from generic AI chatbots and other AI marketing tools in a number of ways:

Leading AI Models & Machine Learning:

Supercharger leverages a range of state-of-the-art AI models from OpenAI, Anthropic, Google DeepMind, and Meta, and in many instances, our team has preselected the best model for each task and feature within the platform.

Curated 3rd Party Data Stack and Industry Expertise:

Supercharger is powered by real marketing data including 370,000+ audience insights from YouGov, 30+ years of advertising effectiveness research, and brand metrics for 20,000+ US brands.

Singular-End-to-End Marketing Experience:

Our suite of tools support each step of the campaign development process, from generating full strategic frameworks with the Strategy Engine; to creating an analysis of competitors' output and metrics with the Brand Scorecard and Image Analyzer tools; to bringing detailed customer segments and enterprise data to life using AI with the Audience Insights tool; and instantly generating on-brief ideas across film, social, out of home, and more with our Creative Generator.

We pull from the best large language models (LLMs) available. This list is ever-changing, but currently enabled models include: GPT 4o, GPT-4o mini, GPT 4 Turbo, Claude Opus, Claude Sonnet, Gemini 1.5 Pro, Llama 3.1

We always keep an eye on what’s next to ensure we’re using the best models for the job.

Yes, when you sign up for a Supercharger account and create an org, you become the admin for that org. In doing so, you have the ability to update the name and URL of your org, along with adding members of your team to the org you’ve created. As the admin, you will have the ability to add and remove team members from projects as needed, with a total of 25 seats (creators/users) per project.

Not yet, but we’re working on it! Right now, we’re developing workflows for things like campaign development, product launches, and brand refreshes.

Got a specific request? Let us know—we’re building based on what users actually need, and we would love to hear more from you here.

As a user, you can add unstructured data in the form of inputs and references depending on the tool you are working within.

We are also working on accepting third-party data in different formats for tools like our Audience Insights tool. Stay tuned!

Nope. Never. Not even a little bit. Your work is yours, and we don’t use it to train AI.

You do. Everything you generate in Supercharger belongs to you (or your company). Unlike some AI platforms that claim ownership over what you make, we don’t touch it.

Absolutely not. Your outputs stay within your organization. No other users can see or access them, unless you add them to your org.

Yes! The Strategy Engine tool is free for all users.

We do have a whole suite of tools that leverage more data and expertise, and for that, you have to pay for.

To access everything—including audience insights, creative generation, and more—contact us at info@thesupercharger.io for licensing options.

We’ve got you. If Supercharger isn’t behaving as expected, here are your options:

1. Check out our Video Guides for step-by-step walkthroughs.
2. Read through our Support Center, where you’ll find useful articles that hopefully answer your questions.
3. If you still need help, submit a support ticket, and we’ll get back to you within 24-48 hours.

And yes, real humans will review your submissions.